Magazine article Editor & Publisher

'Herald' Redesign Makes Debut

Magazine article Editor & Publisher

'Herald' Redesign Makes Debut

Article excerpt

And the 'Chicago Tribune' has one in the works for next week

Chicago newspapers are showing new faces to the world.

Last Monday, the Daily Herald in Arlington Heights, Ill., brought out its first redesign since 1986 -- a period when it nearly doubled its circulation from about 74,000 to 145,902. Next Monday, the market- leading Chicago Tribune, with a weekday circulation of 618,097, unveils the long-awaited redesign that will coincide with its narrower web width.

Neither redesign is a radical departure. Both leaned hard on research to come up with better organization to allow readers to speed through the papers -- or not.

"We can deliver value to people who read us a lot and value it a lot -- and to the people who don't read us much but could find a lot to value," said Owen Youngman, the Tribune's vice president of development. Montreal designer Lucie Lacava assisted editorial in the redesign.

Among the most notable changes in the Tribune: The Friday entertainment tabloid becomes a broadsheet. …

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