Magazine article Editor & Publisher

Lighting the Torch Bright and Early

Magazine article Editor & Publisher

Lighting the Torch Bright and Early

Article excerpt

'Deseret News' set for Olympics

Evening paper planning a morning run

The 2002 Winter Olympic Games are still more than two months away, but The Deseret News in Salt Lake City is already getting ready to go for the gold. With its longtime plan of permanently switching to the morning cycle on hold, the News will temporarily publish an a.m. edition during the Games, according to Publisher Jim Wall.

Wall told E&P that the evening newspaper would publish about 10,000 copies of a morning edition for single-copy customers Feb. 8-24. Subscribers to the 66,804-circulation News (61,427 under the former Audit Bureau of Circulations rules) would continue to receive home delivery in the afternoon.

But moving the News to morning publication permanently is another matter. Under its joint operating agreement with The Salt Lake Tribune, the papers share ownership of three press lines through the Newspaper Agency Corp. …

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