Magazine article Alternatives Journal

Greenpeace Labels Loblaw. (Notes)

Magazine article Alternatives Journal

Greenpeace Labels Loblaw. (Notes)

Article excerpt

Commercial interests are interfering with Canadians' right to know what they eat, according to Greenpeace Canada.

Greenpeace is campaigning for Loblaw Co. Ltd., Canada's largest food retailer, to lead the way in removing genetically engineered (GE) products from grocery store shelves, starting with their President's Choice and No Name products.

In the meantime, Greenpeace wants all GE products labelled and for Loblaw to allow suppliers to mark products "GMO free."

Loblaw ordered "GMO free" labels removed in September 2001. Since then, the Canadian Council of Grocery Distributors (CCGD), representing all the major grocery chains in Canada, has followed suit, refusing to allow foods to be labelled for GE content until standards are in place.

A private member's bill on mandatory labelling was defeated in the House of Commons in October 2001 because the Liberal government failed to support it. As a result, many anti-GE food activists are now focusing on industry.

Greenpeace considers the issue to be a question of consumer rights. Ninety-five percent of Canadians believe they have the right to know if they're consuming GE foods, says Pat Venditti, Greenpeace's Genetic Engineering Campaigner.

Greenpeace argues that Loblaw has a responsibility to act on this issue as the dominant player in the Canadian food industry. Loblaw has over 1200 stores across the country, operating under names such as Loblaws, Real Canadian Superstore, Provigo, Fortinos, No Name, Zehrs, No Frills and Maxi. …

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