Magazine article Information Today
UMI Unveils Telecommunications Industry Information on ProQuest Direct
UMI has unveiled ProQuest Telecommunications, an extensive electronic collection of published materials for the telecommunications industry. The customized collection, designed with input from telecommunications professionals, is available through UMI's online information system, ProQuest Direct.
Using ProQuest Direct Web, customers can use their corporate intranets and extranets (an extended intranet that allows employees, customers, partners, or other designated end users with passwords the ability to connect to corporate intranets to share information) to conveniently access the full power and content of ProQuest Telecommunications at their desktop.
According to UMI, ProQuest Telecommunications is an industry-specific collection of information focusing on critical issues affecting the telecom marketcompetitive intelligence, market research, growing industry competition, new products and services, changes in state and federal regulations, and other areas. ProQuest Telecommunications leverages UMI's assets, including partnerships with key industry players, as well as long-term relationships with content providers, to offer users timely, value-added answers from a wide range of credible sources.
UMI sought and received extensive insights, trends, and other information from an advisory board of industry executives who helped define the information needs of the marketplace and shape the focus of ProQuest Telecommunications to meet those needs. Advisory board members included representatives from Lucent Technologies, Southern New England Telephone, U.S. West, Pacific Bell, and other leaders in the industry. The package was also developed with input gathered from focus groups and surveys.
According to UMI, ProQuest Telecommunications meets the needs of executives and knowledge workers employed by local telephone companies, long-distance carriers, wireless communications companies, telecommunications equipment companies, cable companies, and others involved in the telecommunications industry. Professionals engaged in marketing, sales, research and development, strategic planning, product management, and new business and product development will benefit from using the ProQuest Telecommunications collection. …