Magazine article Drug Topics

NACDS Marketplace Showcases New Products That Fill Unmet Needs

Magazine article Drug Topics

NACDS Marketplace Showcases New Products That Fill Unmet Needs

Article excerpt

Nearly 600 companies exhibited thousands of products at the National Association of Chain Drug Stores (NACDS) Marketplace in San Diego. Highlighted here are new products that potentially fill unmet health needs.

Showering for the physically challenged

Etac, of Stockholm, Sweden, introduced two products to the U.S. market that are designed to make showers easier for people with physical challenges. A threelegged shower stool, called Edge, is designed especially to fit easily into smaller shower stalls common in older houses. With a triangular seat less than 18 inches on each side, it can conveniently fit into the corner of a shower. Its legs are adjustable to accommodate users of different heights and uneven shower floors, and it can accommodate users up to 287 pounds.

The Shower Sandal Foot Brush, equipped with suction cups on its bottom and nylon brushes on the top of its sole and on a strap over the toes, allows users to wash and massage their feet without bending over.

Also for the shower is a new line of cast covers, called Freedom, launched for the drugstore market by Brown Medical Industries, of Spirit Lake, Iowa. The cast covers have the same sturdy polyvinyl bag as their successful Seal-Tight cast covers but lack the application ring. This change considerably reduces cost and package size. A Freedom cast cover is reusable and will last die life of the cast.

Vitamins and supplements easier to swallow

The traditional idea that vitamins are best obtained from a healthy diet alone without supplementation has taken a hit from the recent upsurge in public awareness of the benefits of vitamin D and the near impossibility of getting sufficient levels from dietary sources. But swallowing tablets can also be nearly impossible for some.

Nature Made, of Mission Hills, Calif, introduced two items to its line of easy-to-swallow liquid softgels, Nature Made Liquid Softgel Multi for Her 50+ and Nature Made Liquid Softgel Multi for Him. It also introduced Nature Made Vitamin D 2000 IU, a preparation of vitamin D3 at 2,000 IU per tablet, a timely response to the Harvard University School of Medicine's recent recommendation that vitamin D intake be increased to 2,000 IU per day.

People who might benefit from omega-3 fatty acid supplementation but cannot stomach the usual fishiness or super-size pills have a new option. …

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