Magazine article Workforce Management

Google Mobile? Not So Much

Magazine article Workforce Management

Google Mobile? Not So Much

Article excerpt

SOME EMPLOYERS AREN'T SOLD ON managing a mobile workforce--including companies you might not expect.

A March survey of 100 U.S. companies by mobile workforce consultant Runzheimer International found that 47 percent hadn't invested in mobile workforce management programs either because they didn't favor remote offices, didn't understand the need or didn't have top management's support.

Google Inc. is one company that prefers to keep employees in the office. That's surprising considering the company develops Web-based software such as Gmail and Google Docs used by legions of employees to work where they choose.

Google employees have access to technology that could enable them to work from anywhere, including computers with video conference and video chat technology. They also have Google-issued cellphones with Google Talk or newer phones with video chat, according to company spokesman Jordan Newman.

Yet, the Silicon Valley giant prefers to keep employees together. It's an outgrowth of Google's corporate culture, Newman says. The organization believes in bottom-up innovation and has seen products come to life because of random ideas employees shared over lunch or before or after a meeting. …

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