Magazine article Screen International

Ra. One Records Record-Breaking Weekend for Eros

Magazine article Screen International

Ra. One Records Record-Breaking Weekend for Eros

Article excerpt

Eros reports record Bollywood box office of $35m worldwide from first five days for Shah-Rukh Khan sci-fi

Shah Rukh Khan's Ra.One has set a new record at the Indian box office after grossing $35m worldwide since its release last Wednesday [26 October], according to distributor Eros International.

The anticipated Diwali release took a resounding $28.2 million (net collection of $19.7 million) in India and $6.8 million overseas, both new records for an Indian film.

The film opened across more than 4,000 screens worldwide (3,100 plus screens in India and 904 prints internationally, including Tamil and Telugu).

The big budget action-sci fi, which has profited from a huge marketing drive, is a Red Chillies Entertainments film in association with Winford Productions, directed by Anubhav Sinha and starring writer-producer Shah Rukh Khan. …

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