Magazine article Screen International

Australian Industry Mourns Mark Sarfaty

Magazine article Screen International

Australian Industry Mourns Mark Sarfaty

Article excerpt

Friends and colleagues are reeling from the news that Mark Sarfaty, chief executive of the Independent Cinemas Association of Australia (ICAA), has died.

Sarfaty is a past head of Dendy Cinemas and a past chief executive of the Sydney Film Festival.

Most recently he has been one of the key people negotiating a visual print fee (VPF) scheme for Australia's independent cinemas.

"Mark fought tirelessly for independent cinemas, with a vision and perseverance seldom encountered," the ICAA board said in a statement. "He was a fierce competitor and talented, intelligent leader.

"He has inspired us greatly. We are thankful to have had his leadership during the challenges of recent times and we will continue his work in improving the future competitiveness of independent cinema in Australia."

ICAA represents about 90% of Australia's independent cinema owners, including Palace, Dendy, Wallis, Ace, Grand and Cineplex, but the VPF deal is designed to apply to all independents. …

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