Magazine article Screen International

NBCUniversal Films Signs Online Distribution Deal with China's Youku

Magazine article Screen International

NBCUniversal Films Signs Online Distribution Deal with China's Youku

Article excerpt

The multi year agreement is for video on demand rights to current and library titles.

China's Youku has reached an online distribution deal with another Hollywood studio. The Internet television company announced it has entered into a multiple-year agreement with NBCUniversal International Television Distribution for video-on-demand rights in China.

The deal covers a broad collection of current, library and upcoming NBCUniversal feature films, including Schindler's List, The Mummy series films, Jurassic Park series films, Apollo 13, Trainspotting and The Big Lebowski. The films will be available for on-demand viewing through Youku's pay service "Youku Premium".

In addition to a yearly rotating selection of more than 100 classic titles from NBCUniversal's catalogue, upcoming NBCUniversal releases including Contraband, Safe House, The Lorax, and Snow White & The Huntsman will be available for the pay service. …

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