Magazine article Screen International

Academy Rings Changes on Campaign Rules, Screeners

Magazine article Screen International

Academy Rings Changes on Campaign Rules, Screeners

Article excerpt

The board of governors announced on Wednesday (25) material changes in the way companies will be allowed to promote films and talent to voting members this upcoming season..

From the day the nominations are announced on Jan 15 2013 to the show itself on Feb 19 2013, Academy members will not be allowed to attend more than four screenings of a nominated film where nominees or those who were eligible for nomination take part in a Q&A or "other such participation". A fifth event in the UK is permissible.

None of these screening events can include a reception or offer complementary food or drink. These limitations do not apply to Academy screenings or those held by guilds or "similar organisations".

Under the new regulations, members may receive films to view via DVD screener or digital download.

A film company will be allowed to send only one piece of mail and one email a week to members. They cannot send links to sites promoting a film in any way, however film companies may send links to the videos in the "Academy Conversations" series on Oscars. …

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