Magazine article Drug Topics

Pharmacies Targeted to Sell Medication Alert Program

Magazine article Drug Topics

Pharmacies Targeted to Sell Medication Alert Program

Article excerpt

Pharmacies are the retail outlet of choice for a software company that has come out with a CDROM to help consumers avoid trouble when mixing prescription drugs and over-the-counter medications.

CyberDoc, a Windows-based CDROM program, has been released by Dagar Software, Bethany, Conn. Written for consumers, the CD is crammed with the lowdown on nearly 14,000 OTCs and a database of all known Rx medications. The idea is to alert consumers to potential problems with interactions, allergies, and cross-sensitivities before they ever take the medications. Information about foods to avoid and recommended periodic tests required for some medications is also accessible.

Pharmacies are the prime outlet for CyberDoc, which retails for $24.95, with semiannual updates for an $11.95 trade-in, said Dagar president Gary Roffman. Dagar is currently working with wholesalers to create an SKU for CyberDoc to make it easier for retailers to reorder. …

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