Magazine article Variety

CASE STUDY: 'No Reservations' Crew Finds Food for Thought from Culinary Blogs

Magazine article Variety

CASE STUDY: 'No Reservations' Crew Finds Food for Thought from Culinary Blogs

Article excerpt

"No Reservations" made its mark by taking viewers to hidden places that only an obsessed neighborhood foodie might know. And producers of the show have a favorite kind of "location scout" they use to source that information - food bloggers.

This group of culinary renegades often gets into the kind of detail only the passionately devoted could ever cull. And that's just the way producers of the Travel Channel series like it.

"If you've got someone who has been thinking about a certain kind of food for years and writing about it, they can lead you to something you might not find on your own," says Chris Collins, executive producer of "No Reservations." "This is something we've done since the beginning of the show because we're looking for close-to-theground information."

On a recent episode of the show shot in Austin, Texas, local BBQ blogger Daniel Vaughn campaigned to have JMueller BBQ included because he knew they were lesser known outside the city.

"I think that's what I can offer," says Vaughn. "It took me three years to really know what I was talking about when it comes to BBQ and they listened to that experience when I told them there was this place that they really needed to see while they were in Austin. …

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