Magazine article Working Mother

HAVE A BETTER Evening

Magazine article Working Mother

HAVE A BETTER Evening

Article excerpt

BEDTIME BLOGGER

Lots of working moms are night bloggers. Whether you want to promote your brand or share your thoughts, Joy Deangdeelert Cho of lifestyle blog Oh Joy! and author of Blog, Inc. shares how to get your voice heard.

Love your topic. Blogging can be for fun or career promotion, but in either case approach your field or topic with passion. What do you have to share with the world? A talent, your story, family life, a skills set? Everyone has a story to tell-and there's bound to be someone out there to listen.

Keep it consistent. You don't need to blog every day if you're just starting out; you do need to keep a somewhat regular schedule. If you can commit to three times a week, post every Monday, Wednesday and Friday. If once a week, try to post the same day weekly so readers know when to come back.

Be true to you. Get over any intimidation due to all those great blogs out there, and create content in your voice and in ways you'd want to read yourself. …

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