Magazine article Screen International

Inaugural Event Cinema Awards Unveiled

Magazine article Screen International

Inaugural Event Cinema Awards Unveiled

Article excerpt

NT Live and the Royal Opera House among winners at the first Event Cinema Awards, organised by the Event Cinema Association to honour content including opera, ballet and rock concerts.

The winners of the inaugural Annual Event Cinema Awards were unveiled on October 15 at the first networking event in London dedicated to the Event Cinema (formerly known as Alternative Content) sector, organised by the Event Cinema Association (ECA).

Three box office awards recognising theatrical admissions of 100,000 (bronze), 250,000 (silver) and 500,000 (gold) were presented to More2Screen for Queen Live In Budapest 86, Omniverse Vision for Led Zeppelin: Celebration Day (pictured) and Arts Alliance Media for Springsteen And I.

Awards for Excellence in Programming went to The Royal Opera House for Alice In Wonderland, NT Live for The Curious Incident Of The Dog In The Nightime and Ominverse Vision for Led Zeppelin: Celebration Day.

Awards for Excellence In Exhibition went to John Travers, head of Event Cinema at Cineworld, Marc Allenby, head of commercial development at the UK's Picturehouse Cinemas and Magda Pienkowska, head of special events at Polish exhibitor Multikino.

Set up 12 months ago to promote alternative content (rebranded as Event Cinema) in Europe, the ECA now has 35 member companies from 18 territories, made up of exhibitors, distributors, content providers and technical providers. …

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