Magazine article Variety

HBO Asia Travels a New 'Road'

Magazine article Variety

HBO Asia Travels a New 'Road'

Article excerpt

Cabler's first original series features a range of detective stories with regional stars

It's fitting that HBO Asia's first original series is a reflection of the region itself, featuring a story that walks a multicultural line, careful not to offend while at the same time relevant and entertaining enough to play to the different audiences across the cabler's footprint.

The show, "Serangoon Road," takes its name from the old street that cuts across Singapore Island and connects its many ethnic communities; it's the first original programming in the 20-year history of the câbler.

"Quite simply, it was necessary for the brand," says Erika North, VP of programming at HBO Asia and exec producer on the series. Making a move into original programming was perhaps inevitable, given that localization of feeds and content is seen as the way forward for many entertainment groups in Asia.

Created and co-exec produced by Paul Barron of Australian firm Great Western Entertainment, "Serangoon Road" features a series of multicultural detective stories set in Singapore in the mid-1960s. …

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