Magazine article Screen International

DIFF Announces 2014 Dates

Magazine article Screen International

DIFF Announces 2014 Dates

Article excerpt

Festival to run Dec 10-17; tenth edition saw a 150% growth in attendance since its inaugural edition in 2004.

Dubai International Film Festival (DIFF) has announced that its 11th edition will run Dec 10-17, 2014.

Last year's tenth edition was the most successful year to date, with attendance growing by 150% since its inaugural edition in 2004. DIFF's Friends of the Festival philanthropic programme recorded a 60% increase in the number of people signing up for packages that included exclusive access to the festival's events and films.

DIFF's customer survey reported that 96.5% of audiences were overall satisfied with their experience, while 97.8% of festival goers planning to attend the festival again this year.

The tenth edition opened with Hany Abu-Assad's Oscar nominee Omar and featured films that were nominated for an overall 36 Oscars, including 12 Years a Slave, Nebraska, Frozen and American Hustle, which closed the festival. …

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