Magazine article Variety

Wild Blue Yonder

Magazine article Variety

Wild Blue Yonder

Article excerpt

JetBlue

Flying from LAX to JFK

jetblue.com I Pricing starts at $599 per leg, increasing to $999 for a refundable ticket.

When JetBlue first started flying in 1999, the low-coast carrier helped redefine air travel with amenities like seat-back screens. It's looking to put some pressure on legacy carriers again with a new premium-class section called Mint that launched June 15 on the first of 11 new Airbus A321 aircraft on flights between Los Angeles and New York. (Service to and from San Francisco will begin in October.) Going with the marketing flow, menus and inflight entertainment are called "refresh-Mint" and "excite-Mint," respectively. The new service is worth checking out, especially for Hollywood's frequent flyers. Here's why:

RELAX

Instead of traditional cushions, seats are filled with air so that firmness can be controlled at the press of a button. A massage function is also available.

REST

Seats transform into a 6'8" bed that lies totally flat, making it the longest in the transcontinental U. …

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