Magazine article Strings

Cozio Gets the Tarisio Polish

Magazine article Strings

Cozio Gets the Tarisio Polish

Article excerpt

With a visual design and user interface that only a database manager could love, it was only a matter of time before Cozio.com, an online resource for information about stringed instruments and bows, would receive a redesign more fitting to the gorgeous items populating the site. Now, the webbased archive is more in tune with the polish typically shown by the site's owner, auction house Tarisio.

The June 1 debut showed a completely new interface along with higher-quality images and more highly curated content. However, the removal of a few features leaves some concerned that new site has lost some of its previous transparency.

Tarisio was faced with a challenge when it announced that it had bought the subscription-based site in September 2012 and wanted to combine Cozio with its own site to make a more comprehensive resource. Though loaded with information and searchable, in some respects the old Cozio site was more like a pack-rat's home than an organized and curated site.

Driving much of the change was a desire to "remove items of dubious authenticity and make a cleaner, more intuitive user interface,'' says Naomi Sadler, the head of Cozio. The site also adds a new feature section, called "Cozio Carteggio," which will have commentary and historical pieces written by many names familiar to the strings trade.

To increase the site's reliability and accountability, the team removed many spurious entries, including imaginary makers-such as two probably fictional members of the Tononi family, Carlo Antonio and Giovanni Baptista-and many listings for Stradivaris with no nickname, no photos, and no supporting documentation, Sadler says. …

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