Magazine article Variety

Artists 'Stand Up' for Vets

Magazine article Variety

Artists 'Stand Up' for Vets

Article excerpt

In 2007, "stand up for heroes," a benefit for the Bob Woodruff Foundation, which helps injured veterans, debuted at the 1,400-seat Town Hall during the New York Comedy Festival. The event soon moved to the 2,800-seat Beacon Theatre. By last year "Stand Up" had moved up to the Theater at Madison Square Garden, which holds 5,500 people.

This year's benefit, on Nov. 5, has grown beyond the theater to dozens of locations in the city. The Garden will host the comedy (Louis C.K., Jon Stewart, John Oliver) and the music (Bruce Springsteen) and this fundraiser's newest ingredient, Dine Out for Heroes, expands its presence to restaurants ranging from 5 Napkin Burger to the Russian Tea Room.

"We want to keep upping the ante," says Caroline Hirsch, founder of Caroline's and the festival. Peter and Penny Glazier, who own Michael Jordan's the Steakhouse, suggested the campaign: Participating restaurants will donate a dollar per meal served and customers will get pledge cards at their table. …

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