Magazine article Variety

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Magazine article Variety

Newsfeed

Article excerpt

NBC Discloses Netfllx Viewing Numbers

NBCUniversal's head of research surprised attendees at the Television Critics Assn., presenting ratings estimates for a handful of Netflix series and Amazon's "Man in the High Castle." NBCU's Alan Wurtzel urged reporters to put the impact of SVOD competition in "perspective" when writing about how new digital platforms are hurting the traditional TV business, broadcast networks in particular. Ratings from tech firm Symphony showed that from September through December, a typical episode of Netflix's "Jessica Jones" averaged 4.8 million viewers in adults 18-49. Aziz Ansari's "Master of None" grabbed 3.9 million, while "Narcos" grabbed 3.2 million. Amazon's "Man in the High Castle" averaged 2.1 million.

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