Magazine article Sunset

Eyes and Ears on the West

Magazine article Sunset

Eyes and Ears on the West

Article excerpt

When I first became editor of this magazine, I was surprised by the level of loyalty among Sunset readers. Now, after nearly three years on the job, I can say with certainty that your loyalty is astonishing. Not only do you renew your subscriptions in record numbers, you talk to us in many ways, as if we were next-door neighbors having a friendly conversation. Not surprisingly, many of the ideas that appear in this magazine come originally from you.

Your recipes have starred in our Kitchen Cabinet feature since February 1929. Your homes and gardens, submitted to us through our award programs-Western Home, Western Garden Design, or Interior Design-fill our pages with hundreds of good ideas you thought up in the first place.

We know we can count on you to be our eyes and ears on the West. You are the scouts who help our writers and editors keep on top of Western trends and quality-of-life concerns. In this issue, we're asking for your bright ideas again. …

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