Magazine article Screen International

Amazon, Facebook & Vevo Join Media Summit

Magazine article Screen International

Amazon, Facebook & Vevo Join Media Summit

Article excerpt

Digital heavyweights to speak at two-day event

Executives from Amazon, Facebook and Vevo will give their take on the future direction of the media industry at next month's Media Summit.

Amazon Prime managing director Alex Green will offer an insight into the online giant's strategy in the TV and video space following original commissions including The Grand Tour and The Man In The High Castle.

Elsewhere Vevo's head of Europe Jon Gisby, a former board member of Channel 4 who helped launch its initial on-demand service 4oD, will also speak.

Gisby will offer insight into the way the music and entertainment platform uses data, premieres, archive and original content to over 21bn video views each month, including one-third of young adults in the UK.

Other highlights include Facebook EMEA regional director Rob Newlan, who will explore how branded content is becoming an increasingly important area for brands and businesses and outline his view of the way in which the space is set to evolve. …

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