Magazine article Drug Topics

Campaign to Help Women Use Drugs Wisely Kicks Off

Magazine article Drug Topics

Campaign to Help Women Use Drugs Wisely Kicks Off

Article excerpt

Last year, some 6,000 chain pharmacies distributed one million brochures designed to aid women in their dual roles as medication users and family medication supervisors. The new goals for this month alone are the involvement of 21,000 pharmacies and five million "My Medicines" brochures.

The partnership of the Food & Drug Administration and the National Association of Chain Drug Stores formed in 1998 now has more than 80 nonprofit and corporate supporters. They're all working in October on a public awareness campaign to get consumers to "use medicines wisely." The message from the brochures is to read the label, avoid problems, ask questions, and keep a record. The overreaching theme set by the FDA is "Women's Health: Take time to care-for yourself ... for those who need you."

"Women are the most active health-care decision-makers, and that's why the FDA office of women's health is encouraging women to be particularly vigilant when taking or giving medications to their families, children, and themselves," said FDA commissioner Jane E. Henney M.D., at a news conference last month. Kurt Proctor, NACDS v.p. for pharmacy policy and operations, said the effort by the 74 participating chain companies would help "focus attention on the role of the pharmacist as the patient's medication use counselor. …

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