Magazine article Online

The Detwiler Directory of Medical Market Sources, 1993 Edition

Magazine article Online

The Detwiler Directory of Medical Market Sources, 1993 Edition

Article excerpt

This is an unusual directory that combines a broad array of sources and focuses on organizations that provide healthcare/medical industry information. Trade and professional associations, publishers, market research firms, government agencies, and assorted other sources such as online search services, online database producers, and research organizations are all rolled into one directory.

What makes this directory unique is the fact that all listed organizations have been personally pre-screened as to their ability to answer information requests. All the information in each entry was verified within nine months of publication. The introduction says "The Detwiler Directory of Medical Market Sources is predicated on the premise that potential contacts are useless, unless they (1) can be found, (2) respond to inquiries, and (3) accurately reflect the information available from the organization."

First published in 1992, the 1993 edition is both bigger and better. The number of organizations has increased by 200 to a total of 1,019 and now includes over 40 government agencies. Descriptive paragraphs are available for more organizations. The number of listed publications has nearly doubled and more services are listed. The subject headings have been revamped to pay special attention to current industry issues and now number over 550. A new Acronym Index has been added as well as identification numbers for each entry. In addition, the font has greatly improved so it is easier to read.

The directory is introduced by a clearly-written "How To Use This Directory" section. An informative section on "How To Request Information," tells the best ways to approach different types of organizations for information. The main body of the directory, "Alphabetical Profiles," is enhanced with four indexes: a Service Index, a Subject Index, a Publication Index and an Acronym Index.

Each alphabetical profile has a unique identification number, organization name, acronym (if applicable), complete address, telephone numbers, fax numbers (if any), year established, number of members (if applicable), list of services, list of subjects, and list of publications (if applicable). Most, but not all organizations, have a brief description of the organization. Some entries, such as the American Hospital Association, have cross-references that refer to related subsidiary organizations. Very few organizations list the names of individuals. While most organizations are located in the United States, I did find entries for organizations in Europe such as the World Health Organization, World Federation of Neurology, European Proprietary Medicines Manufacturers Association and the International Hospital Federation. …

Search by... Author
Show... All Results Primary Sources Peer-reviewed

Oops!

An unknown error has occurred. Please click the button below to reload the page. If the problem persists, please try again in a little while.