Magazine article Drug Topics

The Thrifty Look May Be Changing One More Time

Magazine article Drug Topics

The Thrifty Look May Be Changing One More Time

Article excerpt

Los Angeles-based Thrifty Drug Stores continues to evolve. The 583-store chain, which has undergone numerous management changes in the past year, has opened a new prototype store in Monterey Park, Calif.

The last new look it unveiled was under the direction of Eve Rich, then president, who attempted to make the store more "shoppable." That included creating several "worlds" or departments under one roof. Since then, an investment group along with members of Thrifty's management team has taken over the chain from Pacific Enterprises. This is the first new store since the chain reemerged as an independent in September 1992.

The new team has made some important changes. For one, the store size has been reduced from 17,000 sq. ft. to 12,000 sq. ft. Thrifty's former prototypes were considered large for drug chains.

Management has also made a commitment to tailoring the stores to the market. For example, the unit in Monterey caters to an Hispanic clientele and has a mix dotted with appropriate foods, health and beauty aids, and greeting cards. …

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