Magazine article Workforce Management

Pulling Rank to Put Recruits on Post-Service Career Path

Magazine article Workforce Management

Pulling Rank to Put Recruits on Post-Service Career Path

Article excerpt

In one respect, Maj. Gen. Michael D. Rochelle is more like a chief executive than a typical two-star general. He has spent a great deal of his time on external marketing, meeting with business and community leaders throughout the nation.

Until he was moved to another post this month, his mission was to line up private- and public-sector employers to participate in the Army's Partnership for Youth Success program, which aims to connect recruits with companies that they might go to work for after their service ends. It also helps the military develop skills in personnel that can later be used in the civilian world.

Rochelle met with leaders at all levels, ranging from top executives at multinational corporations and police chiefs of metropolitan departments to educators and local businessmen in smaller cities and towns. Some of the high-level meetings were arranged by Army Recruiting Command headquarters staff members at Fort Knox, Kentucky, but many were set up by commanders of local recruiting brigades or by the retired military officers whom Rochelle uses as envoys in their communities. …

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