Magazine article Sunset

An Oxnard by Any Other Name

Magazine article Sunset

An Oxnard by Any Other Name

Article excerpt

"You're going to Oxnard?" Rob is incredulous. He's my neighbor. He was born in Oxnard. "What's in Oxnard?" he demands. I'm not entirely sure. That's why I'm going. Rob thinks I'm nuts, but if you believe the local tourism bureau, a lot of other people are nuts, too. Oxnard, it seems, has become the destination of choice for Southern Californians from Bakersfield to L.A. looking for a less-expensive, close-to-home alternative to Santa Barbara.

Rob doesn't believe this. He shakes his head. "The trouble with Oxnard is the name," he concludes. Not the whole name, though. "The 'nard' part," he says. Over the years, Oxnardians have suggested new names, the most recent being "Channel Islands," which, quite obviously, Oxnard is not.

"Channel Islands," though, at least acknowledges the town's main appeal--the view of the islands from its lovely beaches. Hollywood Beach is my favorite. Park in the lots along the marina between Harbor Landing and the Marine Emporium, and walk a couple of blocks to the beach. …

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