Magazine article Momentum

Catholic Higher Education Commences Alumni Research Project

Magazine article Momentum

Catholic Higher Education Commences Alumni Research Project

Article excerpt

Sampling of alumni from 180 Catholic colleges and universities surveyed on professional preparation, values and involvement in church and community

The National Catholic College Admission Association (National CCAA) announced this month that it is initiating a major nationwide alumni outcomes survey. The results of the survey will be used to reflect the characteristics and core elements of Catholic education as seen by its alumni. The project is an effort to describe the effective and meaningful difference that students receive at Catholic colleges and universities.

The National CCAA has contracted the Hardwick-Day organization to complete the survey. Hardwick-Day consults exclusively with private colleges and universities to achieve enrollment goals and works to accentuate the value of private higher education. Their clients have included the Council of Independent Colleges, the Council for Christian Colleges and Universities, the Great Lakes Private Colleges Association and the Lutheran Educational Conference of North America. Jim Day, founder and president of Hardwick-Day, will be the principal working on the Catholic college project.

"We believe this is research information that will be valuable for Catholic education," said Jim Lyons, senior associate vice president for university relations at the University of Portland and the immediate past president of the National Catholic College Admission Association, who spearheaded the initiation of the project. "Hardwick-Day is a national leader in the higher education field and we feel that we could not have picked a better partner."

The research will be conducted through early spring. Hardwick-Day professionals will interview a random sample of alumni who graduated from 180 member schools of the National CCAA within the last 20 years. The results will be compared to benchmarked data of alumni interviews from other colleges, mostly large state flagship institutions. The result of the research is expected to capture the perceptions of the alumni of the colleges, demonstrate and measure Catholic higher educational strengths and evaluate and provide Catholic colleges and universities with information that they can share with students and parents. …

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