Magazine article Screen International

Picturehouse Heads to Durham

Magazine article Screen International

Picturehouse Heads to Durham

Article excerpt

Picturehouse Cinemas has been appointed by Durham County Council to bring a new approach to cinema at the UK city's Gala Theatre.

As part of the collaboration, Picturehouse will take over film and event programming for Gala Cinema with immediate effect.

Both parties are now in discussions about developing the partnership further, including Picturehouse assuming full responsibility for the cinema and catering operations at Gala.

The arrangement could also see Picturehouse investing in the facilities, including the refurbishment of existing cinema screens and, potentially, the creation of additional screens.

Stephen Howell, Durham County Council's head of culture and sport, said he hoped the partnership would increase "cinema marketing activity, boost audiences and create a better cinema experience for Durham residents and visitors. …

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