Magazine article Screen International

Sierra/Affinity's Kristen Figeroid to Exit after Cannes

Magazine article Screen International

Sierra/Affinity's Kristen Figeroid to Exit after Cannes

Article excerpt

LA-based Sierra/Affinity has announced that sales exec Kristen Figeroid is to leave her role at the company to explore new opportunities.

Figeroid most recently served as Sierra/Affinity's evp sales and distribution sourcing and representing films that Sierra/Affinity brought to the international marketplace.

Figeroid has been with Sierra/Affinity since 2010 when she joined as svp of sales. Figeroid will be part of the firm's team at this year's Cannes Marche representing the company and its sales slate.

She will formally exit her post in mid-June, when her responsibilities will be absorbed by the existing team at the company.

Company principals Nick Meyer and Marc Schaberg said Figeroid had been "part of the fabric of our growth".

"Kristen is a very talented executive and we are confident she will continue to thrive in any future position or venture she undertakes," they added. "We will miss having her energy and sense of humor with us during the marathon days of work that are required in selling films at markets and in our offices here in Los Angeles. …

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