Magazine article Screen International

Scandi Streaming Service Viaplay Appoints Head

Magazine article Screen International

Scandi Streaming Service Viaplay Appoints Head

Article excerpt

Ira Gladnikoff replaces Jonas Karlén, who has led Viaplay since 2015.

Ira Gladnikoff has become head of Viaplay, Modern Times Group’s (MTG) Nordic video streaming service. She takes over from Jonas Karlén, who has led Viaplay since 2015.

Gladnikoff has been at MTG since 2015 most recently serving as Viaplay’s chief commercial officer.

Anders Jensen, MTG EVP, chairman of the Nordic Entertainment Management Board and MTG Sweden CEO said: “We wish Jonas well in his new ventures and thank him for his nine years at MTG and leading the successful development of Viaplay.

“It is great that we have a ready made successor in Ira, who has extensive experience in the online video entertainment space and, as CCO of Viaplay, has been responsible for so much of Viaplay’s commercial success. …

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