Magazine article Screen International

Flix Premiere Soft-Launches in UK

Magazine article Screen International

Flix Premiere Soft-Launches in UK

Article excerpt

Founder and entrepreneur Martin Warner claimed Flix Premiere was the world's first digital cineplex, although the precise significance of that remained unclear given the increasing prevalence of VOD platforms.

Speaking to Screen International recently, Warner said the launch was the first step in global expansion and that he aimed to be in the US soon, and in France, Spain, Germany, Australia and Canada by the end of May.

Flix Premiere aims to introduce eight or nine new titles each week and will champion quality films that struggle to make a noise in the over-crowded distribution landscape.

'Tickets' cost £3.99 (approximately $5.81 at time of writing) and special packages are available.

Once purchased, the film is available for 24 hours and can be viewed on all browsers. A mobile version will be offered shortly.

Launch titles include Alex Of Venice (pictured), Elephant Song, Lipstikka, and Little Accidents. …

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