Magazine article Screen International

Boost NL Launches at Holland Film Meeting

Magazine article Screen International

Boost NL Launches at Holland Film Meeting

Article excerpt

Boost NL, the new collaborative project between the Holland Film Meeting (HFM, Sept 22-25) and the International Film Festival Rotterdam's CineMart, is launching officially this week at the HFM, which began today at the Nederlands Film Festival in Utrecht

The idea behind the initiative, which will continue at the IFFR's Cinemart next January, is not just to help Dutch projects but to assist further a number of projects that have already received support from IFFR's Hubert Bals Fund or have been presented at CineMart.

Speaking to Screen, HFM chief Vanja Kaludjercic gave further details of the "enhanced coproduction experience" offered to the selected projects.

"Some things cannot be achieved in only three days of the event itself so what we have created is an extended trajectory," Kaludjercic said of the new Utrecht/Rotterdam axis. The intention is both to address the immediate needs of a project and to anticipate what those needs might be "five months in."

Participating projects

Among the films benefiting is Brazilian title Mormaço by Marina Melinda. This is at a work in progress stage, too early to be shown to buyers or festivals but, through Boost NL at the HFM in Utrecht, it will be shown in a closed screening to a handful of professionals.

The film-makers will also receive expert advice about how to market the film. Then, in five months time, a more advanced cut of the film will be screened to buyers and festival directors in Rotterdam.

Other projects at a less advanced stage will receive expert support in everything from script development to financing and structuring coproductions.

There are films from some very well known directors in the selection. For example, Sacha Polak (Zurich) will be presenting her new project Jade, produced by Marleen Slot of Viking Film. The film is about a young mother from London. Alienated from her daughter after an acid attack that leaves her facially disfigured, she finds comfort in a hedonistic party lifestyle and in anonymous internet sex. This will be brought to the attention of financiers, sales and distribution partners in Utrecht - and will also participate in CineMart early next year.

Evolving markets

Boost NL has been launched at a time when several festivals are assessing just what purpose traditional co-production markets still serve and how they should best evolve. HFM, the Sarajevo Film Festival, Cinelink, IFFR's CineMart and the Cannes Marché are all holding "think tanks" to debate these issues - and are due to present their findings to the industry and pubic next year.

As Kaludjercic notes, there are now an inordinate number of co-production markets worldwide and not all of them serve the industry effectively. …

Search by... Author
Show... All Results Primary Sources Peer-reviewed

Oops!

An unknown error has occurred. Please click the button below to reload the page. If the problem persists, please try again in a little while.