Magazine article Screen International

Slow AFM Eyes China, Market Shifts

Magazine article Screen International

Slow AFM Eyes China, Market Shifts

Article excerpt

Heading into Santa Monica there was a handful of must-haves led by Insiders' Enzo Ferrari, IM Global's In Sand And Blood, FilmNation's The Silent Wife, Protagonist's The Discovery, Studi°Canal's The Commuter and TWC's The Current War.

Sierra/Affinity's Liam Neeson starrer Felt and Mute from Lotus Entertainment dropped into the market once proceedings got underway and Lionsgate snapped up US rights on The Commuter and Our Kind Of Traitor.

However that did not abate the tide of anxiety that continues to permeate proceedings.

The growing allure of TV and the challenges posed by digital have brought buyer's chronic concerns about high prices and lack of product into sharp focus.

Even well-capitalised distributors are looking over their shoulder at the digital titans like Netflix, Amazon Studios, Hulu and iTunes, whose deep pockets and original content rosters have been wooing consumers in a new direction.

Sales companies outside the A list that do not enjoy frequent and direct lines of communication with the major US agencies are struggling to get scripts, while even those that can offer full financing on a project report difficulties securing talent.

And even then, the treacherous terrain of theatrical distribution makes long-term contracts and high fees in the Golden Age of Television more compelling to stars, writers and directors. …

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