Magazine article Screen International

iProductions to Plough Millions into Arab Films

Magazine article Screen International

iProductions to Plough Millions into Arab Films

Article excerpt

Egyptian billionaire Naguib Sawaris's fledgling film and high-end TV production company iProductions is at the EFM for the first time this year with its debut feature Mawlana [pictured].

The company has also revealed plans to invest around $8m in Arab films.

Amgad Sabry, iProductions CEO, is in Berlin for meetings with festival programmers and potential buyers for the film about a populist Muslim TV preacher plagued with doubts.

"We believe that content can shape the mind of the people. Our aim is to produce films touching on contemporary topics and burning, sometimes controversial issues," Sabry told Screen.

Based on a novel by Egyptian journalist Ibrahim Issa, it follows Muslim TV preacher Hatem Al Shenawy who is having doubts about the message he is conveying to the millions of spectators who tune into his daily show.

In the backdrop, he is also struggling with state interference in the content of his sermons as well as marital conflict when another woman catches his eye.

Egyptian actor Amr Saad, who began his big screen career in Youssef Chahine's 1999 The Other, plays Al Shenawy. Tunisian star Dorra Zarrouk and Egyptian actress Farah Youssef play the two women in the preacher's life.

Launched in 2014, iProduction is set to invest some $8-9m in 10 features a year. …

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