Magazine article Screen International

Adriene Bowles Joins Annapurna Pictures

Magazine article Screen International

Adriene Bowles Joins Annapurna Pictures

Article excerpt

Adriene Bowles has been appointed president of publicity at Annapurna Pictures where she will oversee communications and spearhead publicity and awards campaigns.

Bowles arrives from Focus Features, where she served as president of worldwide publicity and executive vice-president of marketing.

She will work closely with and report to Annapurna president Marc Weinstock and president of marketing David Kaminow.

Annapurna is preparing to release Kathryn Bigelow's Untitled Detroit Project, the first film under its new full-service marketing and distribution operation.

The crime drama takes place against the backdrop of Detroit's 1967 riots and is scheduled to open theatrically on August 4.

"In building our marketing dream team, there was no better choice than Adriene, who from day one was at the top of our list to run publicity," Kaminow said. "Her impressive background, passion, and strategic creativity are unparalleled and I look forward to collaborating on the many campaigns to come. …

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