Magazine article Screen International

Seven Bucks Productions Hires Chelsea Friedland

Magazine article Screen International

Seven Bucks Productions Hires Chelsea Friedland

Article excerpt

Friedland joins as vice-president of development as Seven Bucks aims to bolster television development slate.

Seven Bucks Productions, co-founded by Dwayne Johnson and Dany Garcia, have announced that Chelsea Friedland has joined as vice-president of development.

Friedland will be oversee the development of scripted and unscripted television projects and work closely with Seven Bucks Digital Studios, the digital arm of Seven Bucks Productions, to identify long-form opportunities in the digital space.

Prior to joining Seven Bucks Productions, Friedland served as the director of development for Red Bull TV, part of the first team responsible for creating original content for Red Bull’s OTT platform.

Friedland was also the senior director of development and production for MTV, where she worked on the reality series Are You The One?, and developed Nev Schulman’s spinoff, Suspect.

Before MTV, Friedland served a long tenure at Bravo, developing and producing series such as What What Happens Live With Andy Cohen, Southern Charm, Manzo’d With Children, Fashion Queens and Inside The Actors Studio. …

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