Magazine article Screen International

Rapper Lupe Fiasco Launches Hong Kong Production Outfit

Magazine article Screen International

Rapper Lupe Fiasco Launches Hong Kong Production Outfit

Article excerpt

Company to launch at MIPCOM.

Grammy award-winning rapper Lupe Fiasco is teaming with Hong Kong-based media and marketing executive Bonnie Chan Woo to launch production outfit Studio SV.

Operating out of both Hong Kong and Los Angeles, the new company will produce films, high-end TV programmes and digital content with a goal to produce 10 original titles over three to five years.

According to a statement the company aims to “foster cross-border collaboration and inclusivity” and “produce content with inspirational celebrities and influencers, introducing fans to personal passions which are mind expanding”.

Studio SV’s first project is documentary series Beat n Path, which follows Fiasco as he travels across China, practising martial arts with kungfu masters, and exploring China’s burgeoning hip hop scene.

Due to its location in Hong Kong, the company is also exploring co-production and other forms of collaboration across the Asia Pacific region. …

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