Magazine article Variety

Dancing into Global Hearts?

Magazine article Variety

Dancing into Global Hearts?

Article excerpt

Attempting to generate a global hit through the medium of dance, NBC series "World of Dance" comes out of Universal Television Alternative Studio, which falls under Paul Telegdy and is run by Meredith Ahr. The hope for the show, which has tentpole status in the States, is for it to become an international hit, as well.

"'World of Dance' is bigger than a number of shows on our air, and it's certainly bigger than anything any of our competition has put out in a decade in terms of new shows. For us it's the biggest in nine years," he says.

The U.S. format has dancers from a variety of disciplines competing against one another in front of a judging team that includes Jennifer Lopez, who is also an executive producer. It was the top new series of the summer for NBC in the U.S., which greenlit an expanded second season. Ratings are a powerful sales tool, and NBC wants to play it straight with the numbers, according to Telegdy "We've been conscious as we formed new international relationships that we wanted a shared language in ratings, which is hard to do across territories," he says. …

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