Magazine article Variety

Cannabis Thrives on Cable Television

Magazine article Variety

Cannabis Thrives on Cable Television

Article excerpt

Cannabis content is thriving on cable TV and nowhere more so than on Viceland. Among the network's marijuana-friendly offerings are shows including "Weediquette," "Bong Appétit" and "F·ck, That Delicious."

Lauren Cynamon and Christopher Grosso are the executive producers responsible for the latter two shows.

"A big part of [our] mission is to destigmatize weed by telling compelling universal stories so that it's easy to break down the barriers with people and politicians who see the plant as a hard or gateway drug," Cynamon tells Variety. "At Viceland, we treat cannabis with full respect and explore the many dimensions it has, rather than the stereotypical portrayals often found in scripted and non-scripted content alike."

Adds Grosso: "Working with cannabis and its culture is much like working with any other subculture that we document at Viceland. …

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