Magazine article Screen International

BFI Appoints Leading TV Exec to Head £57M Young Audiences Content Fund

Magazine article Screen International

BFI Appoints Leading TV Exec to Head £57M Young Audiences Content Fund

Article excerpt

Three-year pilot scheme to make original TV content for UK broadcasters and platforms.

Jackie Edwards, the BBC’s head of children’s acquisitions and independent animation, is joining the BFI as head of the Film Fund’s new £57m ($73m) Young Audiences Content Fund(YACF).

In what is being called a pilot scheme, the fund wil invest up to £57m over three years in original content for children and young audiences aged up to 18 to be broadcast on the channels and platforms of the BBC, Channel 4, ITV and Channel 5, the UK’s four public service broadcasters (PSBs).

Edwards will be based in Leeds and will report to BFI deputy CEO Ben Roberts. The two are working on the final details of the Fund which will open in April.

The Fund is part of the UK government’s Contestable Fund which has been established using unallocated funds from the licence fee settlement, the agreement the BBC reached with the goverment in 2010 to continue its funding via the licence fee, the annual amount every UK household pays to watch broadcast television. …

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