Magazine article Screen International

Apple Teases Launch of TV Streaming Service

Magazine article Screen International

Apple Teases Launch of TV Streaming Service

Article excerpt

Company is expected to unveil its long-awaited streaming service in California on March 25.

Tech giant Apple is expected to unveil its long-awaited streaming service at an event held at its Cupertino campus in California on March 25.

The company sent out a cryptic note yesterday stating “it’s showtime”, a message widely read as indicating that it will be the launch of the SVoD platform, for which Apple has been investing heavily in content over the last year.

TV on the slate to date include a reboot of Terry Gilliam’s Time Bandits, of which Taika Waititi will direct a pilot, a CIA drama starring and executive produced by Brie Larson, and drama My Glory Was I Had Such Friends from J.J. Abrams and Jennifer Garner.

Apple has also struck a pact with Moonlight producer A24 on a slate of features. …

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