Newspaper article The Journal (Newcastle, England)

Tyne First Brand Bringing Hi-Tech Companies Together to Recapture Glory Days of the River

Newspaper article The Journal (Newcastle, England)

Tyne First Brand Bringing Hi-Tech Companies Together to Recapture Glory Days of the River

Article excerpt

The River Tyne has a long-standing and proud industrial history, with a highly regarded global marine engineering and offshore technology sector.

This year saw a boost in support and regeneration for businesses based on and around the Tyne.

The Riverside Project (JRP), based at the Port of Tyne, is a partnership between the public and private sectors, with a focus to support the future prosperity and competitiveness of the marine and offshore sector.

Last June, an initiative called Tyne First was launched to promote the river as a world-class centre of excellence for marine engineering and offshore technology. It recognises the river's famous past and today's technological advances.

Tyne First was designed as an umbrella brand to promote the wide range of engineering excellence and technological expertise on the Tyne, by promoting the capacity and capability of the river's main sector and supply-chain businesses.

Tyne Strategy manager for Jobs on the Riverside Bob Beresford said: "We have been working very hard to support the regeneration and re-growth of the Tyne over the last two years and the introduction of Tyne First has been a giant step for us.

"Through Tyne First, we are able to promote the River Tyne internationally as a highly-skilled centre of excellence, helping the region's companies based on and around the Tyne to gain global recognition as being amongst the best.

"As a marketing tool, the Tyne First brand is an important asset - giving the river a visual identity and placing us on the global map."

After the launch of Tyne First, came the Tyne First website, introduced to promote and support local companies.

The River Tyne has a famous history of shipbuilding, ship fabrication, conversion and repair. But the website also follows the development of the River Tyne to the present day - highlighting its current reputation as a home to modern and technologically advanced industry.

The Tyne First website has already attracted a lot of interest and many Tyne-based organisations have signed up as members. …

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