Newspaper article Evening Chronicle (Newcastle, England)

Try a Bus for Size at Careers Roadshow

Newspaper article Evening Chronicle (Newcastle, England)

Try a Bus for Size at Careers Roadshow

Article excerpt

For those who have ever thought about a change in career but didn't really know what they would like to try, then the region's leading bus operator may have the answer.

Following a successful recruitment campaign throughout 2004, Go North East is hoping to continue to attract new drivers, and will take its successful recruitment roadshow to Newcastle this weekend.

Proving by far the most effective tool used by the company to attract new employees, the open days have so far led to the recruitment of over 150 new drivers regionwide.

What makes the roadshows appeal to so many people is the fact that those who attend the open days can test-drive a Go North East bus. Once behind the wheel, men and women alike discover that despite their size, the vehicles are relatively easy to drive and control.

The roadshows form part of a whole new approach to the recruitment and retention of new drivers. A regionwide radio ad campaign has been launched, while revised pay scales, a new flexible approach to working and an improved employee relations strategy are already proving their worth. …

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