Newspaper article The Evening Standard (London, England)

Can Lily Tempt You Back to M&S? Denim Turn-Up Shorts, [Pounds Sterling]e., Shirt,[pounds Sterling]e., Knitted Waist-Coat, [Pounds Sterling] Basic Vest, [Pounds Sterling]e.,tuxedo-Style Dress,[pounds Sterling]e., Thin Lemonbelt, [Pounds Sterling], Courtshoes, [Pounds Sterling]e

Newspaper article The Evening Standard (London, England)

Can Lily Tempt You Back to M&S? Denim Turn-Up Shorts, [Pounds Sterling]e., Shirt,[pounds Sterling]e., Knitted Waist-Coat, [Pounds Sterling] Basic Vest, [Pounds Sterling]e.,tuxedo-Style Dress,[pounds Sterling]e., Thin Lemonbelt, [Pounds Sterling], Courtshoes, [Pounds Sterling]e

Article excerpt

Byline: BECKY DAVIES

THERE has been a gap in the market for affordable, trend-led clotheswith everyday wearability for a couple of seasons now.

Topshop used to provide this service but since its obsession with Kate Moss,and specifically after her collection for the store first appeared, the rest ofthe brand has suffered.

It seems that high-street rival Marks & Spencer has picked up where the ArcadiaGroup's jewel-in-the-crown left off with its spring-summer Limited Collectionrange.

M&S has chosen London model Lily Cole to appear in these exclusive campaignshots that will go in the March issue of British Vogue, on sale from Monday.The collection, including accessories, is going into stores between now and theend of next month.

The fashion industry has already caught on to the allure of the slightlyyounger and more fashionable Limited Collection from M&S. Now Sir Stuart Rosethe store's chief executive hopes the rest of London will follow..

MELANIE RICKEY GRAZIA "Individually, I like most of the items in the LimitedCollection. I will be buying the baggy striped shirt for sure, the blackorganza minidress is just gorgeous and the satin dress looks beautifulvery Ferretti.

"As a collection, though, it doesn't hang together for me. It's like a fashionsoup of greatest hits from other fashion retailers: M&S doing a dungaree dress& that's just weird." DOLLY JONES VOGUE.COM "I have stopped people in thestreet to ask them what they're wearing and been told M&S. I've even beenstopped and asked myself, when wearing their cream woollen sleeveless dressthat was a staple of my wardrobe last summer. The clothes obviously lookfantastic in those ads worn by Lily, Erin and Lizziebut they're really surprisingly good for us normal people too.

It's so much more than just safe knickers these days. …

Search by... Author
Show... All Results Primary Sources Peer-reviewed

Oops!

An unknown error has occurred. Please click the button below to reload the page. If the problem persists, please try again in a little while.