Newspaper article The Florida Times Union

Beaches Benefit Hopes to Help Kick the Slick

Newspaper article The Florida Times Union

Beaches Benefit Hopes to Help Kick the Slick

Article excerpt


Watching television coverage of the Gulf of Mexico oil spill left Beaches resident Jamie Loyd feeling sad and brokenhearted, wanting to do something to help the victims.

Inspired by philosopher Mahatma Gandhi, Loyd decided to "be the change you want to see in the world." She and a group of friends organized "Kick the Slick," a benefit event to raise awareness and money for Gulf oil spill victims.

Kick the Slick will take place Sunday, July 25, at Mojo Kitchen and Blues Bar in Jacksonville Beach. The event will run from 2 p.m. to 2 a.m. and will feature live music, silent auctions offering artwork, gifts and other services, as well as raffle prizes.

"We have amazing artwork and all of the great local bands," Loyd said. "It's going to be 12 hours of a great time."

In May, the event organizers formed the non-profit Ripple Effect Foundation, publicized the event on Facebook and hit the streets to secure donations from artists and businesses. Loyd said people have responded generously.

"At that point, it took off," Loyd said. "It has felt big from the beginning."

The Ripple Effect Foundation will forward the funds raised from the benefit to various non-profit organizations to help oil spill victims. Organizers want to raise $10,000 at the benefit.

"One hundred percent of the donations will go to the Gulf oil spill victims," Loyd said. "None of the money is going to any of us."

The event will begin at 2 p.m. with free live music inside the restaurant and silent auctions outside the restaurant until 8 p. …

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