Newspaper article The Journal (Newcastle, England)

NASCAR Speeds Up Stateside Games Charts

Newspaper article The Journal (Newcastle, England)

NASCAR Speeds Up Stateside Games Charts

Article excerpt

WHILE the sport itself couldn't be more American, fans of Nascar haven't exactly been disappointed with what a game developer from North East England has done with one of their national favourites.

It may have surprised the industry when Gateshead firm Eutechnyx slipped in and won the game franchise for Nascar from under the noses of EA, but the results have been positive for the North East indie developer.

While the title developed with Activision was not released in the UK, sales in America for the PS3 and XBox360 versions were strong, and the recently released Wii version was the second highest seller in the Stateside Wii games charts for the week ending May 28.

In an interesting year for the games company, Eutechnyx was listed in Red Herring Top 100 companies for Europe, and recently revealed shots from its much-anticipated game Auto Club Revolution.

It has attracted top brands from the motor industry to create a free-to-play racer in which users can pay extra for customisation. …

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