Newspaper article The Journal (Newcastle, England)

Noble Group Offloading Brighton Pier

Newspaper article The Journal (Newcastle, England)

Noble Group Offloading Brighton Pier

Article excerpt

NORTH East leisure giant the Noble Group has put its landmark asset, one of Britain's most famous seaside attractions, up for sale after owning it for more than a quarter of a century.

The Tyneside-based company bought Brighton Pier in 1984 and since then it says it has invested more than pounds 35m in the Victorian structure.

David Biesterfield, Noble's development director, said: "Brighton Pier is unique, a dynamic, modern business based on and sustaining our heritage.

"Since 1984, Brighton Pier has reestablished itself as one of the UK's leading attractions in one of the country's most popular and forward-looking city resorts."

The Grade II*-listed landmark is being marketed by GVA Humberts Leisure, which said it had "strong interest" from potential buyers.

Brighton Pier is regarded as one of Britain's most visited places, with 18 themed attractions and rides, two amusement arcades and retail and entertainment outlets.

The pier is 112 years old and is also known as the Palace Pier. …

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