Newspaper article Evening Gazette (Middlesbrough, England)

A CUT ABOVE THE REST; Interview Marie.Turbill@eveninggazette.Co.UK the Road to the Glittering World of Hairdressing Stardom Is Littered with Hair Clippings and Hard Work as Claire Morley Tells MARIE TURBILL

Newspaper article Evening Gazette (Middlesbrough, England)

A CUT ABOVE THE REST; Interview Marie.Turbill@eveninggazette.Co.UK the Road to the Glittering World of Hairdressing Stardom Is Littered with Hair Clippings and Hard Work as Claire Morley Tells MARIE TURBILL

Article excerpt

COULD Teesside's own Claire Morley be the next big celebrity hairdresser? Stand aside Trevor Sorbie and Nicky Clarke, it's time to make room for our Claire.

"It's a nice thought," says the creative director for North-east hairdressing chain, Contemporary.

But not as far flung an idea as you might think.

Claire's already known in the industry having started her creative career winning the L'Oreal Colour Trophy Young Colourist Award.

She's now a regular face working backstage at both London Fashion Week and Graduate Fashion Week.

And with a Vogue fashion shoot under her belt, she's getting all the right attention.

No surprise then that international cosmetics and beauty brand L'Oreal came knocking.

They selected Claire as director for hair at this year's L'Oreal Colour Trophy regional tour - the longest running hairdressing competition in the industry.

It meant teaming up with fashion designer Kinder Aggugini to create hairstyles to complement his latest collection for the catwalk show.

"I couldn't believe it when they asked me," says Claire. The job has previously been done by the likes of Trevor Sorbie's own artistic director Johanna Cree Brown.

"I've been on the team before but here they were asking me to direct it."

Given a brief, the 28-year-old from Nunthorpe had to create three looks to go with Aggugini's designs.

Once given the nod she trained teams of stylists to recreate the looks on the road. "It was a lot of pressure but I loved it," she says.

Her looks featured a side ponytail with front roll, a halo plait and horizontal roll with quiff.

"It is a funny feeling seeing other stylists recreate your style, it's so hard not to get your hands in.

"Styles are very personal to you and people should be able to recognise your work."

Claire's own hairdressing career started at a small salon in Stokesley before moving to Contemporary.

"I knew I wanted bigger things and Contemporary could offer the right opportunities. …

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