Newspaper article The Daily Mercury (Mackay, Australia)

Property Market Growth Defies Trend

Newspaper article The Daily Mercury (Mackay, Australia)

Property Market Growth Defies Trend

Article excerpt

CENTURY 21 Australia is experiencing the fastest pace of network growth in the company's history.

On average, almost one new office has joined the real estate group each week since the start of the year.

During challenging market conditions, the size of the network has grown by more than 12% in Australia in 2012, which is in addition to the 44 offices that came with the recent acquisition of Century 21 New Zealand.

C[pounds sterling]With the Australian real estate industry as competitive as ever, three years ago Century 21 Australia began investing record sums into new technologies, marketing campaigns, search engine optimisation and training to ensure that the brand remained front of mind for Australians looking to buy or sell real estate,C[yen] said Charles Tarbey, chairman and owner of Century 21 Australasia.

C[pounds sterling]I believe that this investment, coupled with the strength of the global Century 21 brand, has led to this record growth period. …

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